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3 metrics for community.

Issue 39 of Community Weekly, talking about community metrics and DAO's for communities.

Anna Grigoryan
Anna Grigoryan
3 min read
3 metrics for community.

(Illustration by EMANS)

Hi friends!

This is the first email in last 14 days. Yikes!

I don't know if you ever felt this feeling that everything is good? That after long years of going back and forth with something, suddenly everything is good?

I always identified myself as polymath, I'm called a person with million hobbies and that is true. But recently I understood that I don't need million hobbies, because I finally can identify myself as writer. Without having an icky feeling inside of me.

And when I realized this, I felt terrified.

First I wrote a list of topics to write about (ended up at 15, with a few series with 5 parts).

Then I started research 4 of them at the same time.

And then I entered a pre-burnout stage where I couldn't do anything. Only with help of friends I managed to pull myself back together.

I can't say that I'm past that stage, but I'm here! And that is something that matters to me!

And with that being said, here's a new roundup :)


Community Originals

Original articles created by me mainly on community management or creators.

1/ Track metrics for your community (~3 min reading)
You can't understand or fix something that you can't measure.
I'm writing about online communities a lot and what I noticed is community managers are usually obsessed with engagement.

They want to have more of it, more interactions, more members. But is "engagement" actually a metric? I wrote about 3 better metrics for your slack, discord or any other online community.

2/ Splitting revenue as creators (~ 32min listening)
The 4 of us drastically different co-hosts of Communities Show podcast, we decided to start (potentially?) a creator collective. And here a lot of questions rise, specifically: how the hell to split the money? I don't want to jinx it but I think we found the answer to that question.

3/ Audio-first workflows (Pro members)
What are the processes that you need to take care of when you start audio community? Is there even a pure audio community? I'm discussing how you can start, and what to think about before starting one.

4/ Audio-first communication styles (Pro members)
Audio communities currently have two styles for the communication. Let' talk about "on-the-go" and async audio communities. And how they can work.


Tools for builders

Spore
I think I'm dead, and I'm reborn in a tech heaven. Why you might ask? Because there's a solution to a lot of problems creators might have.

To run Community Weekly, I use:
- Ghost - for blog, paid membership management, some parts of newsletters.
- Captivate - for private podcast (the most hard part to set up).
- EmailOctopus - for regular newsletters (like this).
- Tally - for sponsorships.
- Lu.ma - for link-in-bio.

Are you exhausted just from reading this? Now imagine setting things up, and stitching them together. God bless Integromat for making my pain a bit easier.

But a few weeks ago I saw Spore , and something changed.

They said "Anna don't worry I'm here you don't need 5 tools to do something you love".

And I said "Where were you when I was transferring my stuff to Ghost!!!"

So because I'm not ready to make yet another big transition, at least I'm spreading the good word.

Check out their platform if you're interested in getting an all-in-one solution to your creator problems.


A word from our sponsor

Space is a platform that helps to create audio-only spaces for your community. Members-only audio allows you to host a library of private audio content only available to those you invite to join.

Create an invite-only audio space and can listen or participate in your audio content.

This allows members to:

  • Access your private audio content space.
  • Listen to new audio content you've uploaded.
  • Participate in live audio conversations.

Space is the easiest why for creators, coaches, authors and many other membership-based businesses to start an audio-first space natively on their website.


Drawer of Inspiration

1/ Selling your brain
I'm convinced that selling the knowledge in the raw but structured format is the next thing. We already see Notion setups and templates in forms of product.
This thread gives hope that Roam research will get native functionality for selling the knowledge hosted in the graph.

2/ Are DAO's the future of communities?
I'm down the rabbit hole with DAO's and I'm almost convinced that it can be the new incarnation for communities.
This piece talks about the technological potential around DAO's and the landscape around them now.

newsletter

Anna Grigoryan

Profiling Creator Economy. Ex SmartGateVc, ex Armenia Startup Academy.